Roblox is putting AI game creation inside its mobile app, giving more people a faster way to turn a written idea into a playable experience without starting in Roblox Studio.


The company will begin a public alpha of Build in New Zealand on July 28, 2026. The mobile-first AI tool turns text prompts into playable games inside the Roblox app and will include publishing among its selected early features.

Build adds a creation tab to the mobile app. A user can describe a game in ordinary language, and Build will generate an initial project with gameplay mechanics, environments, characters, visual styling, sound, and other elements.

Creators can playtest the result, request changes through chat, share the project with friends, or continue working in Roblox Studio. Build and Studio share the same back end, models, and chat history, so a project started on a phone can move into the company's more advanced desktop tools.


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